ClickUp is a project management tool. It has a lot of features compared to most SaaS products, which will naturally give its marketing site a lot of opportunity to create different types of landing pages.
ClickUp is a great example to look at if you’re focused heavily on SaaS SEO. They have tons of landing pages designed specifically to rank in Google.
The navbar
ClickUp’s navbar is full of content. However, they do an amazing job of categorizing all of their landing pages in an easy-to-understand way.
Drop-down menus are clearly labeled so website visitors can easily see their product features, use cases, and resource hub.
The blog
The ClickUp blog is also structured very nicely. They have a clear CTA in the header of their blog homepage web design, along with articles that lead to a beautiful article page with a table of contents.
If you’re looking for inspiration on not just design, but structure, ClickUp is one of the best.
The footer
We haven’t mentioned footer’s in the above examples, but ClickUp is one to check out because it sets a standard for what a SaaS website footer should look like.
They include all of their important links, along with a ‘VS’ section that compares them against their competitors. These VS pages also rank well in Google. So when people are researching ClickUp to make a purchasing decision, ClickUp’s VS landing pages show up in search engines.
The pricing page
Pricing is clearly laid out on ClickUp’s pricing page. It’s a good example of what most SaaS pricing pages look like.
Simple pricing tiers, no sliders, and what you see is what you get — very easy for website visitors to understand.
